Protecting Your Investment: Understanding Corrosion Protection & Long-Term Trailer Durability

Posted By: Ginger Baker-Sanhueza NATM News,

When purchasing a trailer, durability matters. Whether it's hauling equipment to a job site, transporting livestock, or carrying recreational vehicles, trailer owners expect their investment to withstand years of use. But exposure to moisture, road salt, chemicals, and changing weather conditions can take a toll on a trailer's appearance and structural components over time.

So, what can manufacturers do to improve corrosion protection, and what should buyers look for when evaluating a trailer's long-term durability?

Join the National Association of Trailer Manufacturers (NATM) on Thursday, January 21, 2027, at 10:00 a.m. CST for the webinar, Protecting Your Investment: Understanding Corrosion Protection & Long-Term Trailer Durability, presented by Stephen Houston, Director of Sales and Marketing at Vitracoat Powder Coatings.

This session will explore the various corrosion protection methods and coating technologies used in trailer manufacturing, helping attendees better understand how different finishes perform and what factors influence their effectiveness.

Attendees will learn about:

✔️ Corrosion protection options: Common coating methods used in trailer manufacturing and how they compare.

✔️ Long-term performance: Factors that impact coating durability, appearance, and resistance to environmental exposure.

✔️ Innovations in protection: Emerging technologies and solutions manufacturers can incorporate to enhance trailer durability and extend service life.

✔️ Making informed purchasing decisions: What dealers and buyers should consider when evaluating trailer finishes and protection options.

✔️ Maintenance after purchase: Steps trailer owners can take to protect their investment and minimize corrosion over time.

Meet the Speaker: Stephen Houston

With more than 35 years of experience in the coatings industry, Stephen Houston brings extensive knowledge of powder coating technologies, product development, and industry innovation. Throughout his career, he has held leadership positions with DuPont, served as Executive Director of The Powder Coating Institute, and led sales and marketing initiatives for major coatings organizations.

Currently serving as Director of Sales and Marketing at Vitracoat Powder Coatings, Houston has spent decades helping businesses understand and implement coating solutions that improve product performance and longevity.

Register Today!

Whether you're a trailer manufacturer exploring new coating technologies, a dealer helping customers make informed purchasing decisions, or a trailer owner looking to extend the life of your equipment, this webinar will offer valuable insights into protecting trailers against corrosion.

Date: Thursday, January 21, 2027
Time: 10:00 a.m. CST
Presenter: Stephen Houston, Director of Sales and Marketing, Vitracoat Powder Coatings

Don't miss this opportunity to learn how advances in corrosion protection can help preserve trailer appearance, improve durability, and protect long-term value.