Iowa Spring Aligns US Spring Manufacturing Facilities Under One Brand

NATM Member News,

ADEL, Iowa – March 9, 2026 – Iowa Spring, a U.S.-based manufacturer of metal springs, announced a new brand alignment for all facilities, operations, and products under the unified Iowa Spring name and identity.

As part of this brand refresh, the company’s regional operations will now operate under the Iowa Spring name and logo, including locations previously known as Southern Atlantic Spring in Granite Quarry, North Carolina, and Northeast Spring in Reading, Pennsylvania. These facilities now operate as Iowa Spring – Southeast and Iowa Spring – Northeast, joining the company’s headquarters operations in Adel, Iowa, known as Iowa Spring – Midwest. 

The brand alignment does not reflect a change in ownership or daily operations. Customers will continue working with the same trusted teams, receiving the same product quality and service they have relied on for decades. The unified Iowa Spring brand reflects the company’s continued growth and commitment to delivering consistent quality across all locations.

“This alignment brings our entire organization together under one clear identity,” said Tim Bianco, Owner and President of Iowa Spring. “While there will be some cosmetic changes, the relationships, craftsmanship, and service our customers depend on remain exactly the same. As we approach our 50th year in business, this step allows us to present a clear identity to customers across the manufacturing industry.”

For nearly five decades, the company has shipped products to customers nationwide and internationally, supporting manufacturers with reliable components and responsive customer service. The company serves manufacturers in the overhead garage door, trailer, and agricultural equipment industries, material handling, oil and gas, rail and transportation, and other specialized manufacturing sectors.

Customers will begin to see the updated branding across invoices, packaging, correspondence, and digital communications over the coming months.

Media Contact

Cameron Hybels
chybels@iowaspring.com
(800) 622-2203
www.IowaSpring.com